Questioning the traditional culture and clothing industry to look at ecological civilization

For many years, Chinese garment companies are used to seeking wisdom from the West. We have learned the Western business model, management philosophy, and corporate culture, and learned the nutrients from it. This industry has achieved rapid development. The world’s highest production rate has made the Chinese garment industry stand at the top of the world’s industrial civilization.

However, in the second decade of the 21st century, China’s apparel companies are facing difficulties such as energy crisis, environmental deterioration, shortage of raw materials, and rising labor costs. The torrents of modern industrial civilization also wash away the warmth between people. Enterprises are pursuing profit maximization. Each employee entering a garment company must create value to the maximum extent possible. In the process, entrepreneurs and workers are constantly under pressure.

Isn't creating wealth more happier? Where is the paradise of the soul? Some clothing entrepreneurs have turned their gaze to seek answers to traditional culture.

Asked the traditional culture and clothing industry to look at the ecological civilization At the end of April, Mr. Wang spent three nights and two days back and forth, take a train to see the launch of a new brand. He has been a provincial agent for many years in Inner Mongolia and he does not intend to represent a new brand that has not been fully tested by the market. However, for this arduous journey, he has his own reasons: "The boss is very good and employees read the "Rules." Such enterprises can deal with the issue for a long time, and there will be cooperation opportunities in the future."

Every year in many cities in China, Mr. Wang notices a phenomenon: in recent years, clothing companies in Guangdong, Fujian in the south, Shandong in the east, and Beijing in the north have used the “Rules” as an important part of corporate culture. .

"The Rules" was formerly known as "Xunmengwen" and was written by Li Xiuxiu, the Xiucai scholar during the Kangxi reign of the Qing Dynasty. After more than 300 years, why is this classic traditional culture favored by many apparel entrepreneurs? What kind of needs and connections exist between business operations and traditional culture?

Hard-working industry As a traditional industry in China's garment industry, money has always been very hard earned.

From the Ministry of Industry of the China Garment Association, this reporter received such a set of data: In 2009, China's garment industry completed a total garment output of 40 billion pieces. The clothing enterprises above designated size have accumulatively completed production of 23.75 billion pieces of clothing, from January to November 2009, the accumulated total profit was 41.58717 million yuan; the export delivery value was 704.453 million yuan; the total number of employees was 4326011; the per capita output value was 217,300 yuan; the per capita profit was 0.96 million. yuan.

Two months ago, a leading figure in the Chinese clothing industry died of a heart attack. At the age of 55, he had many chronic diseases such as hypertension, diabetes, and coronary arteriosclerosis before his death.

This is only one of the cases of sudden death in the apparel industry in recent years.

More than two years ago, a pair of couples working in a garment factory in Hangzhou paid for a piece of salary and made a 16,000 yuan "astronomical performance" a month. Behind the high salary was a serious overdraft of the body. A few days later, The wife never woken up in her sleep, and her husband collapsed on the ground with exhaustion and sadness. In the middle of the night of May 2006, a 35-year-old woman worker from a garment factory in Haizhu District of Guangzhou City was drowned in a rental house. She had worked continuously for 54 hours and 25 minutes in the past four days.

According to the "China Entrepreneur Health Index ***" released in 2010, 70% of Chinese entrepreneurs have mental sub-health problems in 2010. The results of the China Entrepreneur magazine's survey of the “Job, Health, and Happiness Survey” of Chinese entrepreneurs show that as many as 90.6% of entrepreneurs are in varying degrees of “overwork” status.

Many surveys of migrant workers after the 1980s and 1990s found that they would rather make less money, do not like to work overtime, and pay less attention to wages than the previous generation. They pay more attention to their own feelings, and they care more about whether they are happy or not. Therefore, the front-line employees of labor-intensive companies face many psychological problems in front of boring work.

Whether employees can be happy or have a sense of well-being is becoming an attractive indicator of the company, and corporate culture is the embodiment of this. What kind of culture is used to pool employees? Entrepreneurs are thinking.

The apocalypse of traditional culture Oriental traditional cultures such as Confucian culture and Buddhist culture have become the common choice of many entrepreneurs.

Yang Shuo, chairman of the listed company Xuri Group, had won the reputation of “trouser king” as early as the 1970s. After he had the wealth, he began to think: Should we continue to make more wealth? But how much can you really use yourself? What is the purpose of hard work? From the traditional Buddhist teachings, he realized: "I should continue to earn more wealth because we can use wealth to help those in need."

Yang Xun, chairman of Jeanswest International (Hong Kong) Limited, is a Buddhist. He is passionate about social welfare activities and donates to charities. In an interview with this reporter, he said: "To be a charitable enterprise is to do our corporate social responsibility. To do business should be both economic and social benefits. I think helping others is the greatest happiness in my life."

In the door of the Shandong Xianxia Group, there is a wooden screen, engraved with the full text of "The Rules." Xianxia compiled a number of codes of conduct in accordance with the "Rules". Last year it also spent money on the publication of the full version of "The Regulations" on a media front page. In response, Group Chairman Wang Jindong explained: "We want to recommend good things to society. As a public welfare business, because only the whole society is getting better, companies can really develop better."

Some people do not favor too much emphasis on Confucian culture. Yue Cheng Home Textiles Co., Ltd. Gong Chengmin said in an interview with this reporter that it is possible to attach importance to good ideas in the Confucian culture, but there is no need to specifically regard the “Rules and Regulations” as corporate culture. Because companies are enterprises after all, they still have to use more economic means to do business.

There was a saying that was widely circulated in the business community: shopping malls such as battlefields. The tenth-generation descendant of the Buddhist monk Yang Xuanzong said: If you use this attitude to conduct business, no matter whether it is objectively making money or losing money, it cannot be considered as a winner. Because he has lost the freedom, joy, and peace that life should have enjoyed.

Confucius had praised Yan Yan back: "Honestly, return! If you eat food, drink it all, you can't help the people in the lane, and you won't change the music." The clothing is noble and noble, not expensive, on the basis of the copy, said under the house "," if the clothes, if the diet, not as good as people, do not behave." Confucius’ judgment on the United States is also based on the premise of good.

Lao Tzu left behind the idea of ​​"harmony between man and nature", "law and nature" and "do nothing". He believed that all things in the world are equal, and everything should follow the nature of things and live in harmony with nature.

China's traditional culture is worthy of deep thinking towards the modern industrial civilization with extreme materialism. According to Fang Qiuchao, deputy head of the China Market Economy Research Association, traditional Chinese culture, such as "The Rules," is closely related to happiness in life and social harmony. Using Chinese traditional culture as a basis and incorporating modern culture, it will be a good path to refer to Western culture.

Hard-working industry As a traditional industry in China's garment industry, money has always been very hard earned.

From the Ministry of Industry of the China Garment Association, this reporter received such a set of data: In 2009, China's garment industry completed a total garment output of 40 billion pieces. The clothing enterprises above designated size have accumulatively completed production of 23.75 billion pieces of clothing, from January to November 2009, the accumulated total profit was 41.58717 million yuan; the export delivery value was 704.453 million yuan; the total number of employees was 4326011; the per capita output value was 217,300 yuan; the per capita profit was 0.96 million. yuan.

Two months ago, a leading figure in the Chinese clothing industry died of a heart attack. At the age of 55, he had many chronic diseases such as hypertension, diabetes, and coronary arteriosclerosis before his death.

This is only one of the cases of sudden death in the apparel industry in recent years.

More than two years ago, a pair of couples working in a garment factory in Hangzhou paid for a piece of salary and made a 16,000 yuan "astronomical performance" a month. Behind the high salary was a serious overdraft of the body. A few days later, The wife never woken up in her sleep, and her husband collapsed on the ground with exhaustion and sadness. In the middle of the night of May 2006, a 35-year-old woman worker from a garment factory in Haizhu District of Guangzhou City was drowned in a rental house. She had worked continuously for 54 hours and 25 minutes in the past four days.

According to the "China Entrepreneur Health Index ***" released in 2010, 70% of Chinese entrepreneurs have hidden mental health problems in 2010. The results of the China Entrepreneur magazine's survey of the “Job, Health, and Happiness Survey” of Chinese entrepreneurs show that as many as 90.6% of entrepreneurs are in varying degrees of “overwork” status.

Many surveys of migrant workers after the 1980s and 1990s found that they would rather make less money, do not like to work overtime, and pay less attention to wages than the previous generation. They pay more attention to their own feelings, and they care more about whether they are happy or not. Therefore, the front-line employees of labor-intensive companies face many psychological problems in front of boring work.

Whether employees can be happy or have a sense of well-being is becoming an attractive indicator of the company, and corporate culture is the embodiment of this. What kind of culture is used to pool employees? Entrepreneurs are thinking.

The apocalypse of traditional culture Oriental traditional cultures such as Confucian culture and Buddhist culture have become the common choice of many entrepreneurs.

Yang Shuo, chairman of the listed company Xuri Group, had won the reputation of “trouser king” as early as the 1970s. After he had the wealth, he began to think: Should we continue to make more wealth? But how much can you really use yourself? What is the purpose of hard work? From the traditional Buddhist teachings, he realized: "I should continue to earn more wealth because I can use wealth to help those in need."

Yang Xun, chairman of Jeanswest International (Hong Kong) Limited, is a Buddhist. He is passionate about social welfare activities and donates to charities. In an interview with this reporter, he said: "To be a charitable enterprise is to do our corporate social responsibility. To do business should be both economic and social benefits. I think helping others is the greatest happiness in my life."

In the door of the Shandong Xianxia Group, there is a wooden screen, engraved with the full text of "The Rules." Xianxia compiled a number of codes of conduct in accordance with the "Rules". Last year it also spent money on the publication of the full version of "The Regulations" on a media front page. In response, Group Chairman Wang Jindong explained: "We want to recommend good things to society. As a public welfare business, because only the whole society is getting better, companies can really develop better."

Some people do not favor too much emphasis on Confucian culture. Yue Cheng Home Textiles Co., Ltd. Gong Chengmin said in an interview with this reporter that it is possible to attach importance to good ideas in the Confucian culture, but there is no need to specifically regard the “Rules and Regulations” as corporate culture. Because companies are enterprises after all, they still have to use more economic means to do a good job.

There was a saying that was widely circulated in the business community: shopping malls such as battlefields. The tenth-generation descendant of the Buddhist monk Yang Xuanzong said: If you use this attitude to conduct business, no matter whether it is objectively making money or losing money, it cannot be considered as a winner. Because he has lost the freedom, joy, and peace that life should have enjoyed.

Confucius had praised Yan Yan back: "Honestly, return! If you eat food, drink it all, you can't help the people in the lane, and you won't change the music." The clothing is noble and noble, not expensive, on the basis of the copy, said under the house "," if the clothes, if the diet, not as good as people, do not behave." Confucius’ judgment on the United States is also based on the premise of good.

Lao Tzu left behind the idea of ​​"harmony between man and nature", "law and nature" and "do nothing". He believed that all things in the world are equal, and everything should follow the nature of things and live in harmony with nature.

China's traditional culture is worthy of deep thinking towards the modern industrial civilization with extreme materialism. According to Fang Qiuchao, deputy head of the China Market Economy Research Association, traditional Chinese culture, such as "The Rules," is closely related to happiness in life and social harmony. Using Chinese traditional culture as a basis and incorporating modern culture, it will be a good path to refer to Western culture.

Clothing industry's "ecological civilization"

After more than a century, China's fashion industry has always looked to the West and hopes to one day stand at the top of the fashion pyramid.

For many years, the developed countries have led higher technology and more cutting-edge trends. Their business models and brand culture have also allowed the Chinese garment industry to sigh. However, in the cycle of continuous production and consumption, more resources are consumed, and people's appetites seem to be getting larger and larger, and they want more, better and newer products. The fashion industry continues to accelerate the popularity of such desires and shorten the product cycle. The popularity of fast fashion brands in the world is a direct example.

More production, more consumption - this is the fate of fashion?

There is a peach community in Taiwan, China. Eco-tourism is very unique. Every year, many tourists visit the local frogs. In order to protect the ecological environment on which the frogs live, the locals only receive visitors for 100 days a year. The rest of the time allows the frogs and local animals and plants to recuperate. Taomi established the Association for Sustainable Development of Community Industry. In the Taomi people's understanding, “There is a good environment, only a culture, only an economy, this order can never be reversed, can not have an economy first,” they believe, Development and economic development can be balanced.

This case is worth pondering over the entire fashion industry. It may be time for China's garment industry to establish an organization that is “sustainable in the industry”.

Only the pilot areas of the textile and apparel industry cluster named by the China National Textile and Apparel Council have grown from 38 counties and towns in 2002 to 175 cities, counties and towns now, including 180,000 enterprises and more than 8 million employees. More than 40% of the total textile industry in China.

The huge industrial scale has already stood at the historical node. Is to continue to pursue faster speeds, greater achievements, and better rankings? Or slow down, care about the surrounding natural environment, examine whether entrepreneurs and employees are happy, and find a balance between spirit and material?

Over-emphasizing material, scale, efficiency, and profit, this era should be over. Happiness comes from the spirit and heart. After years of industrial civilization, the garment industry should enter the era of ecological civilization. In an ecological civilization, quantity is not a measure of quality, quality is not, and culture is the standard — a lifestyle that can lead a sense of well-being, and can live in harmony with nature. Such a civilization should become mainstream.

Clothing industry's "ecological civilization"

After more than a century, China's fashion industry has always looked to the West and hopes to one day stand at the top of the fashion pyramid.

For many years, the developed countries have led higher technology and more cutting-edge trends. Their business models and brand culture have also allowed the Chinese garment industry to sigh. However, in the cycle of continuous production and consumption, more resources are consumed, and people's appetites seem to be getting larger and larger, and they want more, better and newer products. The fashion industry continues to accelerate the popularity of such desires and shorten the product cycle. The popularity of fast fashion brands in the world is a direct example.

More production, more consumption - this is the fate of fashion?

There is a peach community in Taiwan, China. Eco-tourism is very unique. Every year, many tourists visit the local frogs. In order to protect the ecological environment on which the frogs live, the locals only receive visitors for 100 days a year. The rest of the time allows the frogs and local animals and plants to recuperate. Taomi established the Association for Sustainable Development of Community Industry. In the Taomi people's understanding, “There is a good environment, only a culture, only an economy, this order can never be reversed, can not have an economy first,” they believe, Development and economic development can be balanced.

This case is worth pondering over the entire fashion industry. It may be time for China's garment industry to establish an organization that is “sustainable in the industry”.

Only the pilot areas of the textile and apparel industry cluster named by the China National Textile and Apparel Council have grown from 38 counties and towns in 2002 to 175 cities, counties and towns now, including 180,000 enterprises and more than 8 million employees. More than 40% of the total textile industry in China.

The huge industrial scale has already stood at the historical node. Is to continue to pursue faster speeds, greater achievements, and better rankings? Or slow down, care about the surrounding natural environment, examine whether entrepreneurs and employees are happy, and find a balance between spirit and material?

Over-emphasizing material, scale, efficiency, and profit, this era should be over. Happiness comes from the spirit and heart. After years of industrial civilization, the garment industry should enter the era of ecological civilization. In an ecological civilization, quantity is not a measure of quality, quality is not, and culture is the standard — a lifestyle that can lead a sense of well-being, and can live in harmony with nature. Such a civilization should become mainstream. (Lu Yin)