Mr.uno Brilliantly Launches Shiseido to Create UNO Men's Popular Brand

October 25. Hengshan Lubo Street Bar. After the "Mr. UNO Fashion Trials" held by Shiseido (China) Investment Co., Ltd. decided "Mr. UNO" on October 1, Shiseido held a press conference today to formally announce its famous men's brand UNO. We promise to use "Mr.UNO" as an advertising model for the UNO brand. This move is widely regarded as Shiseido's promotional efforts to strengthen the Chinese market and further develop the important symbol of China's men's cosmetics market.

"Mr. UNO" and the other three award-winning contestants all attended the press conference and displayed wonderful talent performances in the gap between the awards. The atmosphere of the event was almost boiling. In addition, as the organizer of this event, several senior Shiseido company leaders also visited the press conference site. Mr. Gong Chuansheng, the general manager of Shiseido (China) Investment Co., Ltd., said in an interview with reporters: “This time the 'Wu Shi Wu Plastic Mr.uno Fashion Trials' is aimed at ordinary people in pursuit of fashion and personality, confident life. The winners of this trial were neither models nor actors. Even the players who entered the finals were not professional performers. They were just UNO's ordinary consumers. They liked the UNO brand and hoped to participate in this event. Activities, can walk closer to UNO, and go closer to fashion.This event will enable more Chinese fashion men to know and understand the UNO brand through the interpretation of UNO brands and the show style of fashion personality. , and hope that in the future through cooperation with Mr.uno and excellent players, we can bring more information on men's 'shaping'.

Shiseido has always been dedicated to providing trustworthy makeup products for ladies of all ages around the world to make modern women more elegant and intellectual. In order to meet the increasing consumer demand of Chinese men for cosmetics, in 2001, Shiseido's ultra-popular men's image brand UNO (Wuuo) officially entered the Chinese market. The brand's men's image products developed for men's daily skin care characteristics and hair style needs cover a wide range of basic skincare, aftercare, personal hairdressing and other series. Regarding the development prospects of UNO in China, Mr. Gong Chuansheng stated that most of the previous Chinese men did not pay special attention to nursing their own skin and shaping hairstyles. With the deepening of cultural exchanges between China and other countries, fashion has become more and more. Many people advocate and pursue. Fashion is not only reflected in the appearance, but also a manifestation of self-worth. At present, Chinese men pay more and more attention to the shaping of their own style. They are willing to spend time, energy and money to make themselves more confident and attractive. Therefore, in China, the men's cosmetics market has great potential for development. I believe UNO's development in China will be no less than Japan's.

It is reported that at present, UNO products are sold in major department stores such as Za counters, Watsons supermarkets, Shiseido stores, and large supermarket chains in major cities throughout the country. At present, there are 17 varieties of UNO products that are listed in China. It is expected that many new products will be introduced next year. Fashionable men who respect nature and pursue quality of life may wish to wait and see.